BUSINESS MANAGEMENT CERTIFICATE PROGRAM

This specialization, for career entrepreneurs, business owners, and business executives/people in management; teaches advanced business principles, via courses here that will help you scale up your company, or organization, and translate it from being a small business to a farther reaching business brand, as the big companies.

Program Offers on enrolment

- Discover how to implement adaptive strategies and models within your company to sustain growth and survival during challenging conditions.

- Learn how to identify and attract top talent from a pool of candidates for your business or organization

- Enhance your skills in corporate finance management, and ability to accurately interprete financial statement to ensure healthy cash flow in your business

- Learn practical strategies to grow your business or organization, reaching and serving more customers, expanding into new locations, and growing in brand recognition

- Boost your qualifications for management position career jobs

PROGRAM CALENDAR

Cohort 1: February

Cohort 2: June

Cohort 3: October

TRAINING COURSES AND CONTENTS

COURSE 1 (BUSINESS LEADERSHIP 3)

Course summary:

"How to set up self-operating systems to run your business with more efficiency, and build your venture into a thriving organization"

Modules excerpts:

• Organization structuring process
• Guide for ensuring staff motivation
• Office morale and performance killers
• Strategies for building an efficient business team
• How to find A-players: hiring tips for startups, and small business owners

COURSE 2 (BUSINESS ETHICS)

Course summary:

"How not to self-destroy your business. Guidelines for keeping with the law, avoiding financial pitfalls and moral dilemmas that could ruin business reputation"

Modules excerpts:

• Models of management ethics in business practice
• Basic ethical standards for business owners
• Short/long term business goals for christian businessmen (as God would want it)
• Business bondage practices that ruin entrepreneurs
• Ethical management decisions: firing, justification for dismissal, employee pay

COURSE 3 (BUSINESS INNOVATION)

Course summary:

"How to keep your business adapting to market and society changes to maintain relevance, and keep ahead of the competition"

Modules excerpts:

• Place of innovation in business brand differentiation
• Opportunities for applying innovations in business
• How to validate soundness of Innovation ideas
• Reverse innovation/glocalization market reach strategies

COURSE 4 (HIRING RIGHT)

Course summary:

"How to find right candidates in building a strong working team for your business and projects"

Modules excerpts:

• Skills for excelling in HR management
• How to find A-quality partners: hiring tips for early stage startups
• How to find best talent: hiring tips for big and expanding businesses
• Ideal employability skills for potential hires/Candidates resume screening
• Overcoming traps of bias in candidates selection
• Interview methods; advantages and disadvantages
• Guide to conducting productive interviews - formal or informal
• Common interview questions, their purposes, and minimum expected answers

COURSE 5 (BUSINESS GROWTH STRATEGIES)

Course summary:

"The path from SME to being a global business brand"

Modules excerpts:

• Indicators of business growth
• Approaches to effecting business growth
• Conditions for pursuing business expansion
• Forms of business expansion to explore
• Customer expansion strategies
• Factors to consider in choosing new branch locations
• How to manage branch locations expansion
• Merits and demerits of centralized/decentralized corporate management

COURSE 6 (CUSTOMER RELATIONSHIPS MANAGEMENT)

Course summary: "How to attract and keep your customers for life"

Modules excerpts:

• Customer fundamentals.
• New customer acquisition journey
• Features of good and bad customer service
• Factors that make great or poor shopping experience for customers
• How to build customer loyalty: Customer retention strategies
• Handling defining moments in daily customer management
• How to promote customer service excellence culture in your business place

DURATION

7 weeks

FORMAT

Hybrid Online/In-person group learning

Special Bonuses

• Learn in a group with fellow entrepreneurs
• Small size class, with practical comparisons of concepts and lessons as could be applied to your business
• Gain 3 month free access to business mentorship
• Access to course materials alongside live class sessions
• Get a certificate on completion

Alternatively you can choose to get the program courses singly and study at your own pace and convenience.

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https://selar.co/m/samuelpoland?category=advanced-entrepreneur-business-founder