
Pick up anything near you — a bottle of water, a packet of garri, your phone case. None of it appeared where you found it by magic. Every item travels a road: RAW MATERIALS → PRODUCTION → WHOLESALE → DISTRIBUTION → RETAIL → YOU. And at every stop, somebody adds value, and somebody collects money.
Inside you'll learn:
This is the map most small business owners never see. Once you see the full chain, you'll stop guessing which business to be in and start choosing.