The ‘Digital Wankers' Playbook

Digital activism has been around for over a decade, so what makes the ‘Digital Wankers’ potent and effective? The secret weapon is building and nurturing a community with a purpose. While hashtags come and go, few inspire real-life action and devotion.

While it may be hard or impossible to replicate an organic movement whose time has come, there are lessons we can glean from Kenyans. These ideas must exist simultaneously and complement each other to birth and sustain a movement. 

The Digital Wanker Playbook is a compilation of Lessons From the Kenyan GenZ Protests on the Art of Inspiring a Community of Activists