Turn Your Science into a Story the Market Can't Ignore — Strategy Session

Strategy Session for Food & AgTech Innovators

You already know your innovation is brilliant, the challenge isn’t the science, it’s getting the market to understand its value.

This 90-minute Innovation Communication Strategy Session gives you a clear roadmap to position your solution so regulators, investors, industry partners, and end users immediately see why it matters.

Using the Lab-to-Market Framework, we’ll translate your technical message into a compelling narrative that builds confidence, trust, and adoption.

What You’ll Walk Away With

By the end of the session, you will have:

✔ A concise value message tailored to your target stakeholder

✔ A communication storyline that builds trust and urgency

✔ Talking points for investor decks, proposals, product pages & keynotes

✔ A polished Clarity Statement that removes confusion

✔ One actionable next step your team can deploy immediately

Real messaging, not theory, you can use the same day.

Who This Session Is For

Perfect for:

• AgTech & FoodTech innovators
• Food safety & quality solution providers
• Lab-to-market startups & research commercialization teams
• Principal investigators, product managers & technical founders
• Scientific communicators driving adoption & stakeholder buy-in

If you’ve ever said, “People don’t get what we do, but they should,” this is for you.

Session Format

• 90 minutes, live, virtual on Zoom

• Facilitated personally by Catherine Odhiambo (TechPalate Insights)

• Includes a downloadable messaging worksheet

Payment confirms booking, slots are limited per month.

Bonus (included)

After the session, you’ll receive:

• Your final “Clarity Statement” typed and refined
• A short Next Steps + Recommendations note tailored to your innovation

Book Now

Let’s make the market see your science.