Anyone can create content. Creating content people remember is a different skill entirely.

If you've ever wondered why some posts are instantly forgotten while others spark conversations, get shared, and stay with people long after they've scrolled away, this masterclass breaks down exactly why!

Salem King and Mofe Ade share the storytelling principles behind memorable content and a practical framework for generating content ideas that your audience cares about. You'll learn how to stop guessing what to post, create content with intention, and build a system that turns your stories into content people can't ignore.

If you're building a personal brand, marketing a business, or creating for clients, you'll leave with practical tools you can apply immediately to create content that earns attention and keeps it.

About the Facilitators:

Salem King is a creator, teacher, and social media influencer dedicated to advancing the African creator economy and building a new crop of creative storytellers.

Having trained over 3,000 emerging creators, he has earned a TFAA nomination and partnerships with top brands such as Spotify, HP, Google, MTN, and more.

Mofe Ade is a creative brand strategist, designer, and content creator recognized by YNaija as one of Nigeria's top content creators for his digital education advocacy. He is the founder of Crevtus, a multidisciplinary branding studio that crafts identity designs and high-performance websites for corporate and personal brands.

Storify 2: How to Create Content That Sticks

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