The Ultimate Guide To Making Money With YouTube and Web Videos

It’s important to first understand how 

publishers make money from YouTube or 

other video-sharing websites. Although 

there are many potential monetization 

methods (discussed below), the most 

common involves getting paid from 

advertising revenue generated on

your videos.

A background of YouTube may be helpful 

at this point. The video sharing site was 

founded in early 2005 and acquired by 

Google in October 2006 for about $1.65 

billion. Google has continued to operate 

YouTube since then, gradually integrating 

it with other products. That parent-child 

relationship helps when understanding 

how money is made on YouTube. Just as 

Google serves ads next to search results 

and on pieces of content within its 

network, it also serves ads during videos 

(much more on this below). As one of the 

largest ad networks in the world, Google 

brings to the table relationships with 

thousands of advertisers all over the 

world. In the case of YouTube, it relies on 

users to create the content where those 

ads can be hosted.

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