The LinkedIn Hooks Swipe File: 150 plug-and-play hooks that turn scrolls into clients

You do not have a content problem. You have a hook problem.

You write the post. You hit publish. You watch it sink to 14 impressions and 2 polite likes from your sister and a former classmate.

The post was not bad. The first line was.

The Hooks Swipe File is 26 pages of plug-and-play first lines, formulas, and post structures used by the LinkedIn writers who actually build pipelines from their content. Not the ones whose posts go viral and lead to zero DMs. The ones whose posts get 8 likes and bring 3 inbound leads by Friday.

What is inside

1. *150 plug-and-play hooks* across 10 categories. Authority. Story. Contrarian. Numbered list. Question. How-to. Vulnerability. Data. Quote-flip. Direct address. Copy the hook, replace the bracketed placeholders, publish.

2. *12 hook formulas* with worked examples. The Contradiction. The Specific Number. The Confession. The Before and After. The Forbidden Truth. The Pattern Interrupt. The Question They Cannot Skip. The Story Cold-Open. The Receipt. The Lesson Tease. The Authority Flip. The Direct Address. Once you know the formulas, you can write infinite hooks.

3. *5 post structures that convert.* The 5-line post. P.A.R. (Problem, Action, Result). The list post. S.T.A.R. (Statement, Tension, Argument, Resolution). The case study post. Each structure is mapped to the hook categories it works best with.

4. *50 calls-to-action* sorted by goal. CTAs for DMs. For comments. For follows and saves. For discovery calls. For email opt-ins. Pick one, place it as your last line.

5. *The ghostwriter's hook bank.* A 4-step system for adapting any hook in this file to a client's voice. Includes the 5 mistakes ghostwriters make with hooks, and the 3-line voice test that catches them.

6. *Posting rhythm and 2026 algorithm rules.* What LinkedIn rewards in 2026. What it penalises. The 60-minute window rule that decides whether your post reaches 200 people or 20,000.

Who this is for

- Ghostwriters who want a swipe file they can use on every client without sounding the same twice

- Coaches who post on LinkedIn but cannot turn the engagement into discovery calls

- Founders building authority who do not have time to invent first lines from scratch

- Freelancers who have a service to sell but stare at the post box at 9pm and write nothing

Who this is not for

- People looking for a "go viral" trick. This is a system for client acquisition, not vanity metrics.

- Anyone who needs to be inspired before they can publish. This file is for people who want to ship.

What you get when you buy

- The LinkedIn Hooks Swipe File (26-page PDF, print-ready)

- All 150 hooks, 12 formulas, 5 structures, 50 CTAs

- Lifetime access.

Format

Digital PDF. Instant download after payment. Works on any device.