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Anytime AJ Cassata hears someone say this, he can almost always guarantee they’re making far less revenue than they’re capable of. In fact, most times within 90 days he can double their income with the same working hours, offer, and industry.
That’s why AJ’s says most service businesses don’t have a sales problem, they have a leads problem. Because what good is a “closer”, if there’s no one to close?
A lack of an effective lead gen system forces you into working with the wrong people, making less money, and feeling burned out. So instead of a “passive” marketing strategy which waits for clients to show up, you need an “active” strategy that goes and brings them in right now.
Nothing is simpler, cheaper, and produces faster results than combining both cold email and LinkedIn outbound prospecting. It’s easy to do, and it allows you to reach the right people with the right message, so they’re actually excited to book a call with you.
This isn’t about spamming or annoying potential prospects. This is about serving others and focusing on creating more high-quality conversations, not just closing high-paying clients. While things like SEO or content marketing take time, with this you can start seeing results today!
INTRODUCING:

A comprehensive, step-by-step, outbound prospecting system for consistently generating high-quality leads, landing dream clients, and increasing your income.
This active marketing strategy combines LinkedIn, cold email, and “evergreen tactics”, so you can find your ideal prospects no matter what niche you’re in.
And much more...

MODULE 1:
FOUNDATIONS OF SUCCESSFUL
B2B LEAD GEN

MODULE 2:
BUILDING YOUR LIST

MODULE 3:
ENGAGING YOUR LIST

MODULE 4:
CONVERTING YOUR LIST

MODULE 5:
FINE-TUNING YOUR FUNNEL

MODULE 6:
SCALING & AUTOMATION


With over 830 million professionals and 55 million companies, LinkedIn provides a unique B2B network for businesses in every niche imaginable. So you can rest assured that finding your ideal clients on a daily basis will be a done deal after this.
AJ's system allows even new businesses with no prior track record to find their ideal clients every week. In fact, many new businesses use it to generate $10,000, $20,000 and in AJ's own case $40,000 in a matter of a month or two.
Ever heard of a company named Figma? It's B2B software business, started finding clients with a system similar to that of AJ's. Today, it's a multi-billion dollar company. So no matter how fast you grow or how big you get, this system has your back.

From starting out as an inexperienced 19-year-old college dropout, with no network or fancy degree selling painting services door-to-door, to creating successful online businesses allowing him to work and live anywhere in the world (currently living in Vietnam!), AJ Cassata has used lead generation to change his life.
Now as a B2B sales consultant and founder of Revenue Boost -- a leading B2B sales accelerator -- he’s helping thousands of new and experienced service providers quickly increase their revenue, prospect smarter, and land bigger clients with consistency.
Plus from his role as the official Sales Mentor & Advisor for Aurelia Ventures, a tech startup accelerator for B2B founders, AJ brings the “what's working now” insights across some of the smartest and fastest scaling B2B companies today.








For essentially zero cost, you can use this outbound strategy to start conversations with your ideal prospects faster than anything else! Conversations which can then turn into new dream clients.

Foundr is an industry-leading edtech company helping today’s founders build tomorrow’s leading businesses through our courses, content, and community. We work with the most successful entrepreneurs alive, distilling their proven frameworks into actionable advice for the millions around the world who interact with our content each week.
Foundr instructors are world-renowned entrepreneurs and practitioners of their craft, never gurus. They’re industry experts who’ve actually built the exact business they’re teaching about.

Co-founder of Unbounce, the landing page expert

Founder of Gleam.io, the lead generation expert

Co-founder of the $100M a year SaaS, BigCommerce

Founder of Boundless Labs, a top ecommerce email marketing agency

Founder of Quad Lock, a company bootstrapped from 0 to $9M in 4 years

Co-founder of the luggage startup July & online furniture retailer, Brosa

CEO of Foundr, Instagram & Product Development Expert

5x Multi-million dollar ecommerce start-up founder, featured as a Forbes 30 under 30

Founder of Structured Social, Facebook Ads Expert

Co-founder of Right Hook Media, one of Australia’s fastest growing start-ups

3x Multi-million dollar Amazon FBA ecommerce brands founder

Founder of Marketing&, a leading Tiktok digital agency & top Tiktok marketing influencer

Founder of Process.st, operations & scalability expert

Founder of Tommie Traffic, Youtube Ads expert, over $30M in media buying spent on the platform

CEO of Spartan, author of the New York Times best-seller, Spartan-Up

Founder of Inspired Capital, Serial Entrepreneur, Venture Capitalist & New York Times Best-selling author of “Financially Forward”

Former “Googler” & Indiegogo $1M+ record breaker

Founder & CEO of The Learning Academy, focused on developing the future through advances in the science of learning

Bestselling author of “Rich20Something”

Founder of the 6 billion dollar icon brand FUBU

Founder of Bearbrand, a multi-million dollar ecommerce business

CEO & Co-founder of Sendlane, the 10-billion email sending expert

Founder of Fire & Safety Australia, that does +$20M in yearly revenue, listed on Australia’s 30 under 30, bestselling author of “Courage for Profit”

Founder & Host of Growth Hacker TV, Founder & CEO of Growth Geeks, Workify.co, Rhino Laces

Serial Entrepreneur, expert in productivity

Co-founder of Unbounce, the landing page expert

Founder of Gleam.io, the lead generation expert

Co-founder of the $100M a year SaaS, BigCommerce

Founder of Boundless Labs, a top ecommerce email marketing agency

Founder of Quad Lock, a company bootstrapped from 0 to $9M in 4 years

Co-founder of the luggage startup July & online furniture retailer, Brosa

CEO of Foundr, Instagram & Product Development Expert

5x Multi-million dollar ecommerce start-up founder, featured as a Forbes 30 under 30

Founder of Structured Social, Facebook Ads Expert

Co-founder of Right Hook Media, one of Australia’s fastest growing start-ups

3x Multi-million dollar Amazon FBA ecommerce brands founder

Founder of Marketing&, a leading Tiktok digital agency & top Tiktok marketing influencer

Founder of Process.st, operations & scalability expert

Founder of Tommie Traffic, Youtube Ads expert, over $30M in media buying spent on the platform

CEO of Spartan, author of the New York Times best-seller, Spartan-Up

Founder of Inspired Capital, Serial Entrepreneur, Venture Capitalist & New York Times Best-selling author of “Financially Forward”

Former “Googler” & Indiegogo $1M+ record breaker

Founder & CEO of The Learning Academy, focused on developing the future through advances in the science of learning

Bestselling author of “Rich20Something”

Founder of the 6 billion dollar icon brand FUBU

Founder of Bearbrand, a multi-million dollar ecommerce business

CEO & Co-founder of Sendlane, the 10-billion email sending expert

Founder of Fire & Safety Australia, that does +$20M in yearly revenue, listed on Australia’s 30 under 30, bestselling author of “Courage for Profit”

Founder & Host of Growth Hacker TV, Founder & CEO of Growth Geeks, Workify.co, Rhino Laces

Serial Entrepreneur, expert in productivity

Co-founder of Unbounce, the landing page expert

Founder of Gleam.io, the lead generation expert

Co-founder of the $100M a year SaaS, BigCommerce

Founder of Boundless Labs, a top ecommerce email marketing agency

Founder of Quad Lock, a company bootstrapped from 0 to $9M in 4 years

Co-founder of the luggage startup July & online furniture retailer, Brosa
Foundr graduates have consistently achieved real results they never thought possible. Ready to join them?


30 different videos covering everything you need to find and land more dream clients
30 different videos covering everything you need to find and land more dream clients

1
Get an overview of the tech-stack for successful B2B lead generation.
2
AJ shows you how to simply turn “average” messaging into high-converting communication.
3
Get an overview of the tech-stack for successful B2B lead generation.
4
See how others have used the “Smart Outreach System” to quickly grow their service businesses.

This “Smart Outreach System” has helped totally new entrepreneurs go from zero to $12,500/mo in less than 3 months. For less than a cup of coffee each day, you’ll have a proven strategy for landing new clients worth $2k, $5k, or even much more.

FOUNDR. LEARN FROM SOME OF THE GREATEST ENTREPRENEURS OF OUR GENERATION.
Seth Godin
Arianna Huffington
Gary Vaynerchuk
Richard Branson
Tony Robbins
Corcoran
Sophia Amoruso
Mark Cuban