
The Inconsistency Illusion
-Why the Chemistry That Hooks You Is Rarely the Love That Holds You
by Ben Idoko
You call it chemistry.
The racing heart. The intensity. The hot-and-cold obsession that feels like destiny.
But deep down, you know something is wrong.
This book reveals the uncomfortable truth:
You’re not addicted to *them*.
You’re addicted to the **uncertainty**.
In *The Inconsistency Illusion*, Ben Idoko — a researcher specializing in attachment dynamics and human intimacy — explains why you keep choosing partners who excite you but never truly hold you.
You’ll discover:
- Why inconsistency is more addictive than consistent love
- How your nervous system confuses anxiety for passion
- The hidden childhood blueprint running your dating life
- How to rewire your brain so safe, secure love finally feels deeply exciting
This is not another shallow relationship book filled with affirmations.
This is a sophisticated psychological guide with practical **Alchemy Practices** that actually create lasting change — from understanding your attachment style to building chemistry that compounds instead of crashes.
**If you’ve ever:**
- Gone back to someone you knew was wrong for you
- Felt bored by someone genuinely good
- Confused emotional chaos for depth
…then this book was written for you.
The illusion ends here.
Launch Price: ₦12,000
Multi-currency friendly.