Building something great is one thing. Getting people to buy it is where most people get stuck. Having a website isn’t enough anymore – people expect fast, focused experiences that get straight to the point. That’s why you need a landing page that converts visitors into customers without making them jump through hoops.

But choosing a page builder feels like being at a car dealership where every salesperson shouts the same pitch: “Beautiful templates! lightning speed! Email tools included!”

What matters is simple: Does it convert visitors into customers? Does it make buying so smooth that people don’t bail halfway through? Can you get paid without wrestling with a dozen different tools?

We tested 5 popular landing page builders that creators are using to make money, focusing on features that help you sell, honest pricing, and tools that work how creators work.

Whether you’re launching your first course, selling that ebook you’ve been sitting on, or working on your very first idea, this breakdown will help you pick the platform that fits your goals and your sanity.

Ready to find your perfect match? Let’s get into it.

Depends on WooCommerce payment gateway

Complete WooCommerce sales funnels, custom checkout, order bumps, one-click upsells/downsells, conditional funnels, funnel analytics & A/B testing 

High

In-Depth Comparison of the Top 5 Builders

1. Selar: The Best Landing Page Builder for Creators Who Want to Sell

If you’re a creator looking to sell digital products, especially in Africa, Selar is easily one of the easiest choices you can make. While most platforms focus on templates and design, Selar is focused on what drives your income: sales, payments, upsells, and delivery. It’s a complete storefront solution built specifically for digital creators who want to sell online.

Whether you’re launching an ebook, an online course, a webinar, or even a coaching session, Selar allows you to create a beautiful, functional landing page and start accepting payments instantly from anywhere in the world. It is that one platform that handles everything, from the sales page to payment and product delivery.

Here’s what makes it different:

• Designed to ease the conversion process: Selar’s landing page builder is designed to help create landing pages that achieve one goal — conversion. You can create product pages, service offers, course launches, and event promos that drive action and also collect email addresses with opt-in forms.
• Works for any kind of digital product: Whether you’re selling a downloadable, a coaching session, a ticketed event, or an online course, Selar allows you to build a tailored page for each one.
• Pre-optimised templates: Selar gives you clean, high-converting layouts you can customise in minutes, without ever touching code or design software.
• Built-in payment & delivery system: You build the page, connect your product, and Selar handles everything from checkout to automatic file delivery.
• Multi-pricing options: Sell a product at different price points, offer bundles, and create price-based access without additional tools.
• Countdown timers, scarcity elements & urgency tools: Want to run a limited-time offer? Add a countdown to boost urgency, right on your landing page.
• Mobile-optimised by default: Over 70% of your customers are browsing on mobile. Selar’s pages are already designed for it—fast, responsive, and clean.
• All-in-one dashboard: Edit your landing page, upload your product, manage your customers, and track your sales—all from one dashboard. No need to jump between five tabs just to update your headline.

Selar is a They’re creator-first essentials, and they’re built directly into the page builder. Selar’s landing page builder is available on the ₦12,000/month plan. That gives you full access to create high-converting sales pages, customizable product landing pages, a custom domain, unlimited custom checkout forms, and other advanced features.

Selar is perfect if you’re:

• A creator selling digital products (ebooks, guides, templates, courses, coaching)
• Based in Africa or serving both African and global audiences.
• Tired of setting up 3–4 tools just to sell one product.
• Looking for a platform that handles checkout, delivery, and growth tools all in one place
• Focused on ROI, not just design

The platforms with the overly sophisticated templates don’t always make the most money. You need one platform that removes friction, helps you launch faster, and gives you the tools to scale.

2. Canva: Good for Quick Designs and Link-in-Bio Pages

If you’ve ever created a social media graphic, chances are you’ve used Canva. But in 2025, Canva isn’t just for design anymore; it’s also where a lot of creators build landing pages. And it makes sense because you already use Canva to design your ebook covers, Instagram posts, or course thumbnails, so building your landing page feels familiar.

The drag-and-drop editor is simple, the templates are clean, and if all you need is a quick page to introduce a product or collect signups, Canva gets the job done. With Canva, you get;

• Dozens of modern, mobile-friendly landing page templates: Link-in-bio, product launch, “coming soon,” or personal brand pages, you’ll find templates for all of them.
• Fully customizable designs: Change colours, fonts, images, and animations without touching code.
• Instant publishing: Canva gives you a free web link to share your page as soon as it’s ready. 
• Built into your existing Canva workflow: If you’re already using Canva Pro, there’s zero learning curve. Just open a landing page template and start editing.

Canva offers landing page features on both free and Pro plans. The free plan gives you access to basic templates and publishing, while the Pro plan (₦2800/month) unlocks premium templates, animations, and advanced design tools. You don’t need the Pro plan to publish a landing page, but you’ll likely want it for better branding and customisation.

However, Canva is not a selling tool. It doesn’t support payments, upsells, product delivery, or customer management. That means if you’re trying to sell something, you’ll still need to:

• Link out to a payment page (hosted somewhere else)
• Manually send files or confirmations
• Use another tool for checkout, order tracking, and delivery

So while the design looks pro, the sales experience isn’t streamlined, and that’s where many creators lose buyers. It’s a great starting point if you’re a designer at heart and just need a pretty page fast. But if you’re a creator focused on selling, you’ll eventually need more firepower—and that means switching to a tool like Selar, which handles both the page and the sale.

3. ConvertKit – Good for Creators Focused on Email Growth

As a creator, you might not want to sell right away. You may want to build trust first by growing a newsletter, building a waitlist, or nurturing your audience through email. If that’s your plan, ConvertKit is worth a look.

It’s not just an email tool anymore. ConvertKit now includes a landing page builder that’s perfect for lead magnets, freebie downloads, and email list building.  It’s clean, functional, and built specifically with creators in mind. Some of its features include:

• Landing pages and email in one place: Build a simple opt-in page and connect it directly to your email sequence.
• Templates made for creators: You’ll find pages for promoting a lead magnet, growing a waitlist, or launching a mini-course, all without needing a website.
• Free digital product delivery: Want to offer a free ebook or checklist? Upload it once, and ConvertKit will auto-send it after someone subscribes.
• Built-in email automation: Set up welcome emails, nurture sequences, and automated follow-ups—right from your dashboard.
• Great for newsletter-based creators: Bloggers, writers, educators, and coaches use ConvertKit to build long-term relationships with their audience.

ConvertKit offers a free plan that includes: Unlimited landing pages, unlimited forms, up to 1,000 subscribers and basic email sequences and product delivery. The Creator plan starts at around $29/month and unlocks more automation, integrations, and tools.

What to Keep in Mind

ConvertKit works best when you’re growing an email list. But it falls short when it comes to selling actual products. Here’s what you’ll still need to do:

• Use a different platform for collecting payments
• Manually connect the delivery and checkout tools
• Send buyers to another page if you want more than just an opt-in

It’s a great ecosystem, but only if your main focus is email, not sales. If your revenue strategy is built around trust, audience building, and launches down the line, it’s a solid foundation. 

But if you’re looking to make sales while simultaneously being able to collect emails, you can use Selar, which handles both lead capture and the transaction.

4. Carrd – Good for Simple, One-Page Sites and Link-in-Bio Pages

Sometimes, less is more. If all you need is a clean page that loads fast and looks decent on mobile, Carrd delivers. It’s one of the simplest landing page builders. Whether you’re creating a link-in-bio hub, a personal site, or a simple “about me” page, Carrd makes it ridiculously easy. With Carrd, you get:

• Straightforward drag-and-drop builder: You can start from scratch or pick a template and tweak it in minutes.
• Super lightweight: Card pages load fast, which matters when most of your audience is on mobile and has limited data.
• Perfect for link-in-bio setups: Want a branded alternative to Linktree? Carrd gives you more control, better styling, and your custom domain (if you want it).
• Custom forms and embeds: You can collect emails, link out to external stores, or embed tools like Calendly and Gumroad right on the page.

Carrd’s free plan allows you to build and publish simple pages on a Carrd-branded URL. But the main value is in the Pro Lite plan, which costs just $9/year and unlocks: custom domains, more templates, form integrations and extra page elements. 

Limitations to Consider

Carrd is perfect for simple landing pages, but it doesn’t do selling. There’s:

• No built-in payment system
• No digital product delivery
• No upsells, checkout flows, or sales tracking

To sell something, you’ll still need to link out to a separate tool, like Paystack. That’s fine for link hubs or portfolios, but it creates friction for buyers and more work for you.

​​Carrd gives you a clean, minimal landing page for a tiny price. If you’re not ready to sell yet or just need a link hub, it’s a decent choice. But if your goal is conversions and revenue, it’s not the right tool to scale with.

5. WPFunnels - Good for WooCommerce to Increase AOV and Conversions 

If you’re running a WooCommerce store and want your landing pages to do more than just look good, WPFunnels is worth a look. It’s a WooCommerce funnel builder designed to help you increase average order value and boost conversions by giving you more control over the entire checkout experience.

Instead of sending customers through a basic product page and default WooCommerce checkout, WPFunnels lets you build a complete sales journey with custom checkout pages, order bumps, and one-click upsells. Everything can be managed visually inside your WordPress dashboard, without touching code. Some of its features include:

• Complete WooCommerce sales funnels: Build and visually plan your entire buyer journey, from landing pages and checkout to post-purchase offers.
• Custom WooCommerce checkout: Replace the default checkout with optimized layouts designed to reduce friction and encourage more customers to complete their purchases.
• Order bumps: Add relevant offers directly to the checkout page so customers can increase their order with a single click.
• One-click upsells and downsells: Present relevant offers after checkout without asking customers to enter their payment details again, helping increase average order value.
• Conditional funnels: Create personalized offers based on products, cart contents, or cart totals so customers see offers that are more relevant to what they’re buying.
• Funnel analytics and A/B testing: Track conversion rates, revenue, order bumps, upsells, and AOV, then test different pages and offers to find what performs best.

WPFunnels has a free version available in the WordPress plugin directory, while the Pro version adds advanced features such as conditional funnels, multiple order bumps, advanced checkout options, analytics, and A/B testing.

What to Keep in Mind

WPFunnels is built specifically for WordPress and WooCommerce, so it’s not the right choice if you simply need a standalone landing page for a portfolio, newsletter, or link-in-bio page. Here’s what you’ll need:

• A WordPress website with WooCommerce
• A little more setup than a basic landing page builder
• Separate WordPress hosting and website management
• A Pro plan for some advanced funnel and optimization features

If your goal is simply to create a beautiful landing page, tools like Canva or Carrd may be easier. But if your landing page is part of a WooCommerce sales funnel and your focus is increasing conversions and average order value, WPFunnels gives you the tools to optimize the entire buying journey instead of just the page itself.

How to Choose the Right Landing Page Builder for Your Business

At this point, you’ve seen the options, the pricing, the features, and what each tool can (and can’t) do. There’s no one-size-fits-all landing page builder. The right platform depends on your product, your audience, and your goals. 

Here’s the quick way to decide:

• If you’re selling a digital product, Selar is your best bet. It handles payments, delivery, and upsells, and it’s built for creators in Africa.
• If you’re building an email list, go with ConvertKit. It’s great for lead magnets and automated sequences.
• If you need something quick and design-focused, Canva works well for pretty pages, not selling.
• If you just need a basic bio page, Carrd is simple, fast, and affordable.
• And if you’re on a tight budget but want funnels, try Systeme.io.



If your goal is to earn and grow, Selar offers the fastest path from idea to income.

What’s the Best Landing Page Builder for Creators in 2025?

By now, you’ve seen the strengths and trade-offs of each tool. Some are great for design, some are great for email, but when it comes to selling, only one gives you everything you need in one place. If you want to monetise your creativity and get paid directly through your landing page, Selar is the best and most creator-focused choice in 2025.

It’s not just a builder, but a full sales system that houses local payments, upsells, delivery, affiliate tools, and more. All built with digital creators (and their revenue goals) in mind.

The others are good, and some even great. But if you want your landing page to do more than look nice, choose the one that helps you launch, earn, and scale.