Facebook and Instagram Ad Course
𝐏𝐑𝐄𝐌𝐈𝐔𝐌 𝐅𝐀𝐂𝐄𝐁𝐎𝐎𝐊 & 𝐈𝐍𝐒𝐓𝐀𝐆𝐑𝐀𝐌 𝐀𝐃 𝐂𝐎𝐔𝐑𝐒𝐄
𝐂𝐎𝐔𝐑𝐒𝐄 𝐎𝐔𝐓𝐋𝐈𝐍𝐄
MODULE 1: INTRODUCTION
1. Introduction To Meta Ads
2. Facebook Advertising policy & Account Restriction
3. Mastering Facebook ADs Jargons
MODULE 2: MASTERING ADS MANAGER INTERFACE
1. How to Create Personal Ad Account
2 How to Create Business Ad Account
3. 3 Levels of Ad Explained: Campaign Level, Ad Set Level, Ad Level
MODULE 3: PREPARING FOR ADS
1.How to Create a Facebook Page
2. How to Add a Page Admin
3. How to Connect WhatsApp Business to your Page
4. How to Connect Instagram to your Page
5. How to Fund your Ad Account with Smartphone and PC
6. Granting access to Ad Account and business portfolio
MODULE 4: AD CREATIVES & DESTINATION
1. Ad Copywriting
2. Flyer Ad Creative
3. Video Ad Creative
4. Landing Page/ Website Ad Destination
MODULE 5: CAMPAIGN SET UP
1.Introduction
2. Campaign Objectives and how they align with Business Goals
3. Andromeda Audience Targeting
4.Ad Strategy Development
5. Awareness Campaign Setup
6. Traffic campaign Set up (How to Get Instagram Followers)
7.Engagement Campaign (messages)
MODULE 6: SALES ADVERT
1. Introduction
2.Pixel Creation & Installation on Selar product page
3. Pixel Creation & Installation on WordPress Sales Page
4. Sales Custom Conversion
5.CAPI integration on WordPress
6.Sales Campaign to Website
7.Whatsapp Ads for sales
8.Sales Funnel Explanation
9.4 Marketing Mistakes and quick fixes
MODULE 7: LEAD GENERATION ADVERT
1.Introduction
2.How to create a free one-page landing for lead generation advert
3.Pixel creation and installation on systeme.io Landing page
I.CAPI integration on systeme.io
II.Button Click Custom Event
4.Lead Generation Campaign Setup with WordPress Website (Facebook to WhatsApp Group)
5.Facebook Ads to Telegram Channel
6.Lead Nurturing & Follow Ups
MODULE 8: RETARGETING AD
1. Introduction
2.Custom Audience Creation
3. Lookalike Audience Creation
4.Retargeting Ad with Sales Campaign
5. Ad Performance Analysis
6.Ad Testing, Scaling & Optimisation
7.UTM Tracking Setup for Facebook Ads
MODULE 9: PERSONAL BRANDING
1.How to brand yourself as an Advertiser
2.How to attract high paying clients with content
MODULE 10: 𝐁𝐎𝐍𝐔𝐒𝐄𝐒
How to search your competitors using the Facebook Ads Library
How to Create Irresistible Offers
Access to Our Swipe Files
𝐎𝐅𝐅𝐄𝐑𝐒
Access to VIP Support Group for continuous support
Certification awarded exclusively to those who take and pass our exam.
7 Days Sales Challenge
Monthly Free Live Session
#AdXperte