Destination Africa - 30 Proven Strategies for Marketing Africa's Finest Destinations

My PhD research triggered this book. My thesis critically explored what it will take for Lagos State to become a smart tourism destination.

Experiences from years of building hospitality & tourism, infusing culture and authentic experiences. I've now nurtured it into something I think is genuinely useful.

One of the beautiful things about my book is, it was written to offer practical solutions to moving tourism on the continent progressively and intentionally forward.

Case studies of how other countries built economies on tourism and how we can apply ourselves uniquely, culturally, and strategically for growth and economic prosperity.

DESTINATION AFRICA - 30 Proven Strategies to Market Africa's Finest Tourism Destinations