
After jumping into several businesses with the intent to change the world, the world came back to me with some interesting lessons. Including the importance of failure as the beginning of any journey.
That said, failure is often associated with the end, but in reality, every winner is someone who has experienced a form of failure and has built a process to get results. Churchill is often credited for saying, "Success is not final, failure is not fatal..."
This book focuses on, exploring executive processes that can cause a loop and lead to failure. What the book hopes to achieve is helping the reader learn what approaches lead to failing, allowing the reader to master what strategies to avoid.