LOCAL TO GLOBAL

Your Step-by-Step Guide to Exporting Profitably from Nigeria

By Adaora Onyeke

Founder, Smart Exporters

After Payment

If you purchase the hard copy, you will be contacted to provide your delivery address after your purchase. Please note that the delivery fee is separate and will be communicated to you via email for payment.

The hardcopy of the book, Local to Global will also be made available at the Export Made Easy Conference for pick up at no delivery rate charged.

If you purchase the ebook, a copy will be sent to your email after payment.

A lot of people hear the word export and immediately begin thinking about products.

"What can I export?" "Where can I find buyers?" "How much money do I need?"

"Do I need a farm?" "How do I even get the products out of Nigeria?"

And honestly, these are all valid questions.

But the bigger problem is that many people try to answer these questions one after another without first understanding how the export business actually works as a whole.

That is one of the reasons Local to Global was created.

This book is designed to give you a practical understanding of what it takes to move from having a local product or business to exploring opportunities in international markets.

Because exportation is not just about putting a product in a carton and sending it to another country.

• There is a process.
• There are decisions you need to make.
• There are things you need to understand before you spend your money.

And the earlier you understand these things, the easier it becomes to avoid expensive mistakes.

SO WHAT EXACTLY IS INSIDE THE BOOK?

Local to Global takes you through the fundamentals of exporting from Nigeria in a way that is practical and easy to follow.

You'll begin by understanding why export matters and the opportunity that exists when Nigerian products are connected to global markets.

You'll also begin to understand how to think about export opportunities differently.

Instead of simply asking:

"What product can I export?"

You'll start asking better questions about the market, the people you're trying to serve and the opportunity that actually exists.

IF YOU'RE A BUSINESS OWNER...

You may already have a product that sells in Nigeria but have no idea how to take it beyond the local market.

This book gives you a starting point for understanding what that transition can look like.

You begin to see that the same product you've been selling locally may have opportunities in markets outside Nigeria — but that those opportunities have to be properly understood and approached.

IF YOU'RE JUST STARTING OUT...

You don't necessarily need to have an export business already.

You may simply be curious.

You've seen people talking about exporting Nigerian products.

You've heard about international buyers.

You've seen people building businesses around products that are readily available here in Nigeria.

But you don't know where to start.

Local to Global gives you the foundation you need to begin understanding the journey before committing your money, time and resources.

IF YOU'RE A FOOD BUSINESS OWNER...

There is an entire world of opportunity that exists around Nigerian food products and other locally produced goods.

But having a product is only one part of the equation.

You also need to understand preparation, markets, opportunities and the realities involved in taking products across borders.

This book helps you begin looking at your business through that wider lens.

AND IF YOU'RE AN ENTREPRENEUR...

You may already understand business.

What you may not understand is international trade.

There is a difference.

Exporting introduces you to new markets, new customers, new requirements and a different way of thinking about business.

This book helps you begin connecting what you already know about business with what you need to understand about exporting.

THIS BOOK IS NOT JUST ABOUT EXPORTING PRODUCTS.

It is about understanding the opportunity behind them.

A product may be available everywhere in Nigeria and still have significant potential when you begin looking at the people who live outside the country, the businesses serving them and the markets looking for products like yours.

That is why one of the biggest things this book encourages you to do is to think beyond your immediate environment.

Your market does not necessarily have to end where your physical location ends.

There are opportunities beyond Nigeria.

You simply need to understand how to approach them.

WHAT YOU'LL GET FROM LOCAL TO GLOBAL

Inside the book, you'll find:

• Practical guidance for understanding the export business.
• Real examples that make the concepts easier to understand.
• Actionable steps you can begin applying.
• A clearer understanding of the export opportunity.
• A better foundation for thinking about global markets.
• A step-by-step approach to preparing for your export journey.

The goal is not for you to finish the book knowing every single thing about international trade.

That would be unrealistic.

The goal is for you to finish it with a much clearer picture of what the journey looks like, what you need to understand and what your next step should be.

FROM LOCAL TO GLOBAL

Nigeria has products.

Nigeria has businesses.

Nigeria has entrepreneurs.

And there are customers beyond our borders who are looking for products, services and experiences connected to Africa.

The question is no longer simply whether there is an opportunity.

The question is whether you understand how to position yourself to take advantage of it.

That is what Local to Global is designed to help you begin doing.

Plan. Prepare. Export. Profit.

GET YOUR COPY

SOFTCOPY - ₦15,000

Get the digital version of Local to Global and have it delivered to your email after payment.

GET THE EBOOK — ₦15,000

HARDCOPY - ₦20,000

Get your physical copy of Local to Global: Your Step-by-Step Guide to Exporting Profitably from Nigeria.

Delivery fee is separate and will be communicated after purchase.

GET THE HARDCOPY — ₦20,000