OVERVIEW
This class offers training on how to sell anything, or market your business brand. In this specialization, you will get to learn how to consciously raise your business skills to improve your business’ attractiveness to customers and also your sales-closing experience in daily business.
The courses covered will show you how to convert prospects into paying customers, driving up more patronage for your goods or services. The program is needful not just for entrepreneurs, but also people in
marketing or sales jobs.
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THINGS YOU STAND TO LEARN
- How to turn prospects into paying customers.
- Enhance your ability to communicate ideas and propositions more persuasively
- How to excel in public speaking
- How to improve your brand positioning and get your business to stand out above the competition
- How to drive up engagement with your business through social media
- How to write compelling sales copies for your ads
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DURATION
4 weeks
FORMAT
Group learning In-person/online
TRAINING CALENDAR
Cohort 1: March
Cohort 2: July
Cohort 3: November
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PROGRAM CONTENT DETAILS
COURSE 1 (WINNING SALESMAN 1)
Course summary
How to speak and command attention...Essentials of public speaking
Module Excerpts
- Universality of salesmanship excellence to general life success
- Essential nuggets for excelling in sales
- The place of communication in sales-making: how to be a better communicator
- Tips to becoming a great public speaker
- How to make effective business presentations
- How to utilize an elevator pitch as a business marketing tool
COURSE 2 (GUIDE TO MARKETING 1)
Course summary
Personal branding. Mastering the art of standing out
Module Excerpts
- Understanding sales vs marketing; and how to apply both to increase patronage
- 10 Power positioning strategies for brand differentiation
- Strategies to building a brand that stands out
- How to break into a market as a new player
- The elevator pitch as a business marketing tool
COURSE 3 (WINNING SALESMAN 2)
Course summary
How to sell anything of whatever price, anywhere, anytime, to whoever you want to, when you need to."
[Secrets of master sellers...]
Module Excerpts
- Place of psychology mastery in business
- The buying process from the seller’s perspective
- Buyer personality types
- The sales process from the buyer’s perspective
- Mental states in the buying process
- Psychological triggers to buying
- Sales closing techniques
COURSE 4 (GUIDE TO MARKETING 2)
Course summary:
"How to drive up engagement with your business brand through social media"
Module Excerpts
- Analysis of the social media industry
- How to optimize the digital space for business marketing
- Identifying your business’ target market by online platform usage
- Maximizing free and paid posts for business promotions
- Career practice in SM marketing: Copywriting
- Guidelines for writing effective ad copies
- Techniques for writing engaging contents
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SPECIAL BONUSES
- Learn in a group with fellow entrepreneurs
- Small size class, with practical comparisons of concepts and lessons as could be applied to your business
- Access to course materials alongside live class sessions
- Gain 3 month free access to coaching, consultation, and help on how to promote your business, and grow your brand
- Get a certificate on completion
*Alternatively you can choose to get the program courses singly and study at your own pace and convenience.
Click HERE or the link below to be redirected
https://selar.co/m/samuelpoland?category=sales-marketing-skills-mastery