For years, African creators have shown the world what’s possible and all the different, incredible things that can be achieved with our collective voices. In small and big ways, they contributed to building businesses, achieving goals, putting smiles on faces, inspiring thought shifts, and telling stories that matter.

Over the last four years, Selar 100 has continually recognized these creators that have put their time, resources and efforts into making their voices heard. From filmmakers and chefs turning kitchens into classrooms to educators and entrepreneurs helping people meet financial and personal goals, this year’s list features voices that have helped shape our generation.

They’re the ones who inspire us to dream bigger, laugh more heartily, work harder and simply believe in the worthiness of our stories.

These are the top 100 creators of 2025. This is Selar 100:

Daniel Etim Effiong

Niche/Category	Entertainment, Filmmaking, Media
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Nil
Country of Origin	Nigeria

Daniel Etim Effiong is a Nigerian actor, filmmaker, and director who transitioned from chemical engineering to become one of Nollywood’s most compelling talents. Trained at AFDA Film School in South Africa, he founded ToriTori Films, producing authentic African narratives. 

His breakout role in the Kenyan comedy Plan B earned him an AMVCA nomination, while his directorial debut The Herd (2025) screened at Cannes’ Marché du Film. Effiong has starred in notable productions including Blood Sisters, Kofa, and Jolly Roger. He’s married to media personality Toyosi Etim-Effiong.

Tara Fela-Durotoye

Niche/Category	Entrepreneurship
Social Media Handles	Instagram | X (formerly Twitter) | YouTube
Selar Store	Tara Fela Durotoye
Country of Origin	Nigeria

Tara Fela-Durotoye is a pioneering African creator who used beauty as her medium and entrepreneurship as her message. Trained as a lawyer, she founded House of Tara International and went on to create Nigeria’s first makeup school, multiple beauty lines, and a platform that has empowered over 10,000 women to build independent careers. Through content, education, and community, she reshaped how African beauty is seen, taught, and valued globally. Recognized by Forbes and global institutions alike, Tara is a sought-after speaker and mentor whose work sits at the intersection of creativity, culture, and economic empowerment.

Asher Kine

Niche/Category	Social Impact Storytelling
Social Media Handles	Instagram  | X (formerly Twitter) | YouTube | Tiktok
Selar Store	Nil
Country of Origin	Nigeria

Akinyemi Oluwaseun Omotayo, known as Asher Kine, is a Nigerian content creator and philanthropist sometimes called “Nigeria’s Street Santa.” Born in Lagos in 1998, he earned a BSc in Mass Communication from the University of Lagos. His viral social media videos often show filmed acts of kindness, like buying out market stalls, funding education, and gifting cash or goods to strangers. With over 2.2 million Instagram followers as of late 2025, his style draws comparisons to MrBeast.

Uzo Njoku

Niche/Category	African Modern Art
Social Media Handles	Instagram | X (formerly Twitter)
Selar Store	Nil
Country of Origin	Nigeria

Uzo Njoku is a Nigerian-American visual artist known for pattern-filled paintings exploring identity and femininity. Born in Lagos in 1996, she moved to the US at age seven. She holds a BA in Studio Art from the University of Virginia and studied abroad at University of the Arts London. Her work spans fine art and commercial design, including large-scale paintings, apparel, coloring books, and products. Represented by international galleries, she hosts exhibitions, one of the most recent being “An Owambe Exhibition.”

Daniel Ekpe (Akwaman)

Niche/Category	Comedy, Entertainment
Social Media Handles	Instagram  | X (formerly Twitter) | YouTube | Tiktok
Selar Store	Nil
Country of Origin	Nigeria

Daniel Ekpe, known as Akwaman or Akwa Cros, is a Nigerian digital content creator, comedian, and actor from Akwa Ibom State. Active on different social channels, he creates culturally relatable comedy skits and commentaries that blend everyday Nigerian life with humor and social observations. 

His content resonates with audiences through authentic portrayals of Nigerian experiences, witty social commentary, and character-driven sketches. His unique comedic voice and engaging storytelling style has earned him a dedicated following and virality with sketches like “did I just hear muah” going viral simultaneously across platforms.

Maureen Mungara (Social Media with Moe)

Niche/Category	Social Media Management
Social Media Handles	Instagram | YouTube | Tiktok
Selar Store	Social Media with Moe
Country of Origin	Kenya

Maureen Mungara is a Kenyan social media management expert and founder of Social Media with Moe, a platform providing resources, training, and consulting services for social media managers across Africa. She helps businesses and individuals navigate social media strategy, content creation, and community management. Through her YouTube channel and courses, she’s built a community of social media professionals leveraging digital platforms for business growth and personal branding.

Victor Nathel

Niche/Category	Digital Marketing
Social Media Handles	Instagram  | X (formerly Twitter) | YouTube | Tiktok
Selar Store	Victor Nathel
Country of Origin	Nigeria

Victor Nathel is a Nigerian affiliate marketing expert and founder of the G.R.O.W.N Academy, a government-approved institution for digital skills acquisition. He transitioned from house painting to affiliate marketing in 2022, earning his first million naira within three months. In 2025, he generated over ₦20 million monthly on Selar through affiliate marketing and course creation, reaching students across 14 countries. His flagship course, Affiliate Marketing Sales Secrets (AMSS), has helped thousands build online income streams using smartphones.

Toyosi Etim-Effiong

Niche/Category	Media/Personal Branding
Social Media Handles	Instagram  | X (formerly Twitter) | YouTube
Selar Store	Toyosi Etim-Effiong
Country of Origin	Nigeria

Toyosi Etim-Effiong is a Nigerian media entrepreneur and founder/CEO of That Good Media, an agency specializing in talent and influencer engagement, PR, and creative solutions. With nearly a decade in media, she served as Global Director of Content for Most Influential People of African Descent (MIPAD) and holds an MSc in Economic Development and Policy Analysis from the University of Nottingham. Toyosi produced and hosted “As Toyo Sees,” licensed by Africa Magic, and manages high-profile clients while championing authentic African storytelling. She’s married to actor Daniel Etim-Effiong.

Maryam Lemu

Niche/Category	Relationships, Marriage
Social Media Handles	Instagram | YouTube | Tiktok
Selar Store	Maryam Lemu
Country of Origin	Nigeria

Maryam Lemu is a Nigerian-British relationship expert and founder of the Maryam Lemu Marriage Academy. With over 30 years of experience, she’s an international speaker who has delivered seminars globally on marital topics, team building, and personal development. Daughter of renowned scholar Dr. Sheikh Ahmed Lemu, she leverages her 33-year marriage to guide others onto the path of successful marriages.

Anthony Azekwoh

Niche/Category	African Modern Art
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | Tiktok
Selar Store	Nil
Country of Origin	Nigeria

Anthony Azekwoh is a Lagos-based contemporary artist, author, and entrepreneur blending African folklore and mythology through digital and traditional mediums. Born in 2000, he’s created over 1,200 paintings, worked with clients like Meta, Rocket League, and musicians including Adekunle Gold, Masego, and SDC. His exhibitions have toured Lagos, London, New York, and Abuja. Author of five books including “The Fall of the Gods,” he founded the Rosemary Fund grant for emerging Nigerian artists.

Kay Yarms

Niche/Category	Lifestyle, Beauty, Wellness
Social Media Handles	Instagram | YouTube | Tiktok
Selar Store	Nil
Country of Origin	South Africa

Kay Yarms is a South African lifestyle content creator known for authentic storytelling across fashion, beauty, travel, and wellness. Her content showcases South African culture while addressing modern lifestyle topics. She creates relatable, visually appealing content that resonates with audiences seeking inspiration for everyday living and personal style.

Muthoni Mukiri

Niche/Category	Relationships
Social Media Handles	Instagram  | X (formerly Twitter) | YouTube | Tiktok
Selar Store	Muthoni Mukiri
Country of Origin	Kenya

Muthoni Mukiri is a Kenyan media personality, relationship, wellness and mindset coach and content creator. A former news anchor at Inooro TV, she left mainstream media and launched her YouTube channel “Muthoni’s Mission,” which has over 100,000 subscribers. She focuses on human interest stories, relationship advice, and mental health discussions.

Darlington Sherriff

Niche/Category	Food/cooking
Social Media Handles	Instagram | YouTube | Tiktok
Selar Store	Darlington Sheriff
Country of Origin	Nigeria

Darlington Sherriff is a Nigerian chef and food content creator specializing in Nigerian and African cuisine. Through his YouTube channel and social media platforms, he shares recipes, cooking techniques, and culinary tips that make traditional dishes accessible to home cooks. In 2025, he won a grand prize food truck from Hilda Baci’s “Home to Pro” cooking class. His approachable teaching style and authentic presentation have built him a dedicated following of food enthusiasts eager to master African cooking.

Ene Annabelle Ajogwu (Passive Income Anna)

Niche/Category	Passive Income
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | Tiktok
Selar Store	Ene Annabelle
Country of Origin	Nigeria

Ene Annabelle Ajogwu, known as Passive Income Anna, is a Nigerian digital entrepreneur teaching people how to earn passive income online. She creates educational content about digital marketing, affiliate marketing, and building income streams using smartphones. Her straightforward teaching approach has helped thousands of beginners start their digital marketing journey, making online income generation accessible to everyday Nigerians. In 2025, she crossed the N200m mark in sales with Selar. 

Folajomi Ibrahim

Niche/Category	Real Estate
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | Tiktok
Selar Store	Folajomi I.
Country of Origin	Nigeria

Folajomi Ibrahim is a Nigerian real estate expert and content creator demystifying real estate investment and property acquisition for everyday Nigerians. Through his social media platforms, he provides practical insights on buying, selling, and investing in property, breaking down complex real estate concepts into digestible content. His transparency and educational approach have made him a trusted voice for young Nigerians looking to enter the real estate market and build wealth through property investment. He alternatively calls himself the Real Estate Egghead.

Dino Darlington Eyemeye (Coach Dino

Niche/Category	Affiliate Marketing
Social Media Handles	Instagram | YouTube
Selar Store	Coach Dino
Country of Origin	Nigeria

Dino Darlington Eyemeye, aka Coach Dino, is a high-performing Nigerian affiliate marketer focused on teaching income generation via platforms like Selar. He manages communities with hundreds of students where he shares tips to succeed, provides tactics and strategies while maintaining excellent working relationships with community members and mentees.

Kwadwo Sheldon

Niche/Category	Digital Creator
Social Media Handles	Instagram |X (formerly Twitter) | YouTube | TikTok
Selar Store	Nil
Country of Origin	Ghana

Sheldon Nyarko-Boampong, known as Kwadwo Sheldon, is a Ghanaian YouTube personality and founder of Kwadwo Sheldon Studios. He gained fame hosting “Yawa of the Day” segments and now runs Kwadwo Sheldon Studios. His channel has over 19. 700,000 subscribers and millions of views. Active on X (formerly Twitter) and Instagram, he’s recognized as an influential voice in Ghana’s digital space.

Esther Uzodinma

Niche/Category	Beauty/Skin Care, Lifestyle
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Nil
Country of Origin	Nigeria

Esther Uzodinma is a Nigerian beauty entrepreneur and founder of EsteBare Ltd, pioneering hair removal solutions for Black women with PCOS and hirsutism. Born from her personal struggle with hormonal hair growth since age 14, she creates products infused with African botanicals like neem and tulsi for sensitive skin. Beyond her brand, she’s a lifestyle content creator sharing skincare tips, beauty routines, and self-care wisdom. She also founded Reshape Foundation, where she aims to help 200,000 students overcome career anxiety by 2030.

Oluwatoniloba Itabiyi

Niche/Category	UGC/Lifestyle
Social Media Handles	Instagram | X (formerly Twitter)
Selar Store	Oluwatoniloba Itabiyi
Country of Origin	Nigeria

Oluwatoniloba Itabiyi, known as “The Media Girl,” is a Nigerian UGC creator and lifestyle content creator specializing in authentic, relatable brand content. She creates user-generated content for brands across beauty, lifestyle, and consumer products, helping companies connect with audiences through genuine storytelling. As a media personality, she’s been featured at events like The Relish Love Experience, bringing her engaging presence to lifestyle and cultural conversations.

Felix Ohaeri

Niche/Category	Artificial Intelligence, Digital Marketing
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Felix Ohaeri
Country of Origin	Nigeria

Felix Ohaeri is a Nigerian digital marketing specialist and creator who spent much of 2025 helping businesses and creators leverage artificial intelligence for growth. Through his platform Throne Digital, he creates educational content about AI tools, automation, and emerging technologies. This year, he crossed N10m in a single month selling courses on Selar

Fareedah Abdul

Niche/Category	Food
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Nil
Country of Origin	Nigeria

Fareedah Abdul is a Nigerian food and lifestyle content creator and entrepreneur celebrating Nigerian and African cuisine. In addition to creating content that shows interesting food combos and recipes as well as skincare tips, she spends her time building Chili Crunch, the next best thing since sliced bread. Through engaging video content across platforms, she inspires viewers to explore life and food with confidence and creativity.

Wisdom Mudasiru

Niche/Category	Lifestyle
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Nil
Country of Origin	Nigeria

Wisdom Mudasiru is a Nigerian content creator known for storytelling, ambitious personal challenges, and authentic portrayals of Nigerian life. In recent times, he’s consistently done daily runs to get a follow back from a celebrity he admires and ran social experiments plus challenges with everyday folk in Abuja and Lagos while documenting the results and attempts. 

Juliet Odhiambo (Pesa Savvy)

Niche/Category	Personal Finance, Making Money Online
Social Media Handles	Instagram | YouTube
Selar Store	Pesa Savvy
Country of Origin	Kenya

Juliet Odhiambo is a Kenyan financial educator and founder of Pesa Savvy, a platform making financial literacy accessible and enjoyable across Africa. Through her structured programs available on Selar, she teaches budgeting, local and offshore investing, and strategies for achieving financial independence. Her clear teaching style breaks down complex financial concepts into actionable steps, empowering thousands to take control of their money.

Gbemi Giwa

Niche/Category	Wellness/Fitness
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Gbemi Giwa
Country of Origin	Nigeria

Gbemi Giwa is a Nigerian wellness and fitness content creator promoting holistic health for African women. Through her platforms, she shares workout routines and, very importantly, shows that it is possible to be fit on an African diet while still having fun with it. In between her fitness tips and healthy meal recipes, she shares useful insights about life generally that could help individuals navigate peculiar challenges and hit their goals. 

Folasade Daini

Niche/Category	Lifestyle/Content
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Nil
Country of Origin	Nigeria

Folasade Daini is a Nigerian-born, Canada-based content creator. She started out as a small animal clinician, switched to tech through content marketing, and now shares practical advice on building financial stability, landing remote jobs, and monetizing content, especially for African creators living abroad, all while being a mother. Through her paid community, Beyond Borders, she helps BIPOC creators land brand deals and grow their audiences. She’s got over 240K followers across her platforms. 

Yemisi Odusanya (Sisi Yemmie)

Niche/Category	Food & Lifestyle
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Sisi Yemmie
Country of Origin	Nigeria

Yemisi Odusanya, popularly known as Sisi Yemmie, is a Nigerian food and lifestyle content creator with over 1 million YouTube subscribers. A mother herself, she creates cooking tutorials, parenting content, and lifestyle vlogs. CNN Africa profiled her as one of the women who “struck social media gold,” and Prince Charles called her channel “Brilliant.” She’s authored cookbooks including “Nigerian Soups, Stews & Sauces” and won numerous awards including ELOY Award YouTuber of the Year (2017) and City People Blogger of the Year (2015). She holds a degree in Mass Communications and a Master’s in International Studies and Diplomacy from University of Birmingham.

Lucky Elohor (Digital Creator Chic)

Niche/Category	Digital Marketing
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Digital Creator Chic
Country of Origin	Nigeria

Lucky Elohor, known as Digital Creator Chic, is a Nigerian brand monetization and sales funnel strategist who helps creators, coaches, and businesses build profitable online courses and digital products. A biochemistry graduate turned entrepreneur, she founded Digital Creator Chic Enterprise and launched the G.R.O.W. Conference, a free annual event empowering African entrepreneurs. Over the years, she’s made millions from course launches.

Bibiana Gyasi (Chef Lifestyle)

Niche/Category	Food, Culinary Travel
Social Media Handles	Instagram | YouTube | TikTok
Selar Store	Nil
Country of Origin	Ghana

Bibiana Gyasi, known as Chef Lifestyle, is a Ghanaian chef and food content creator promoting Ghanaian and African cuisine globally. Through YouTube and social media, she shares recipes, cooking techniques, and food stories celebrating African culinary heritage. In between interesting food stories and recipes, she also shares intriguing ways to explore Ghana as a local.

Salem King

Niche/Category	Content Creation, Community
Social Media Handles	Instagram | YouTube | TikTok
Selar Store	Nil
Country of Origin	Nigeria

Salem King is a Nigerian content creator specializing in digital storytelling and creative content across social media platforms. Through engaging videos and educational content on YouTube and TikTok, he shares insights about content creation, personal growth, and navigating the creator economy. His authentic approach and practical advice have built him a dedicated following among aspiring Nigerian creators looking to establish their own digital presence.

Kamsi Nnamani

Niche/Category	Beauty & Fashion
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Kamsi Nnamani
Country of Origin	Nigeria

Kamsi Nnamani is a Nigerian beauty, fashion and lifestyle content creator known for makeup tutorials, skincare routines, and style inspiration. Through her YouTube channel and social media platforms, she creates accessible beauty content that celebrates African beauty while sharing practical tips. Beyond digital creation, She’s also the founder of K|Kasa, a Nigerian brand offering cozy nightwear to enhance sleep quality, with ongoing expansion into loungewear.

Eric Imalla (Clinical FX)

Niche/Category	Investment and Trading
Social Media Handles	Instagram | YouTube
Selar Store	Clinical Fx
Country of Origin	Nigeria

Eric Imalla, known as Clinical FX, is a Nigerian foreign exchange trader with six years of experience and investment educator teaching Africans how to navigate forex markets. Through his platforms, including a community of students, he demystifies trading concepts, shares market analysis, and provides practical strategies for building wealth through forex trading. 

Daniel Emeka

Niche/Category	Creative Strategy, Marketing
Social Media Handles	Instagram | X (formerly Twitter) |  YouTube | TikTok
Selar Store	Daniel Emeka
Country of Origin	Nigeria

Daniel Emeka is a Nigerian creative strategist helping brands and creators develop compelling narratives and marketing campaigns. Through his multi-platform presence, he shares insights on branding, creative direction, and content strategy. He is one-half of the founding team of The Republic Agency where they are on a mission to “lead the evolution of marketing by focusing on people, leveraging data, and being brave in our approach.”

Gerald Umeh (No Agent Travel Guide)

Niche/Category	Travel Guide
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Nil
Country of Origin	Nigeria

Gerald Umeh is a Nigerian travel content creator and founder of No Agent Travel Guide, teaching Africans how to secure visas and travel smart independently with as little hassle as possible. Through detailed YouTube tutorials and social media content, he provides step-by-step guidance on visa applications, documentation, and travel procedures. His channel has over upwards of 10,000 subscribers, and his DIY approach has helped several people successfully obtain visas, democratizing travel access through transparent, practical education.

Fiona Kemigisha

Niche/Category	Wellness/Fashion
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Nil
Country of Origin	Uganda

Fiona Kemigisha is a Ugandan creative and fashion creator. She’s also the founder of Khama Digital Content Hub, an initiative skilling digital creators in Uganda and connecting them to decent work. A communications consultant and moderator, she’s Team Leader at Khama Digital and co-host of the YouTube talk show “The Unpopular Opinion UG.”

Chinyere Uchendu (Sixfiguremom)

Niche/Category	Career and Income Building
Social Media Handles	Instagram | X (formerly Twitter) | TikTok
Selar Store	Chichi Uchendu
Country of Origin	Nigeria

Chinyere Uchendu, known as Sixfiguremom, is a Nigerian career coach empowering women and youth to earn while working remotely. She is the head instructor at Learnify Africa, a remote work & AI/no-code academy tech academy helping people build successful careers in tech and digital skills. She also helps businesses automate sales, generate B2B leads and scale faster through the Digifyd Tech Solutions agency.

Cynthia Osajibenedict (Dear Naija Girl)

Niche/Category	Author, Media Professional
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Nil
Country of Origin	Nigeria

Cynthia “Tasha” Osajibenedict is a Nigerian author, podcaster, and founder of Tashtalks Media, a creative consultancy providing editorial services and media solutions. She’s the author of “Dear Naija Girl” and “A Language of Flowers,” both of which explore womanhood, empowerment, and modern living in Nigeria. Her podcast “Dear Naija Girl” features fearless conversations about relationships, sisterhood, and women’s experiences. A political science and law graduate from Madonna University, her work amplifies women’s voices and challenges gender stereotypes across Africa, creating content that centers womanhood and female empowerment.

Jola Ayeye

Niche/Category	Media, Lifestyle, Books
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Nil
Country of Origin	Nigeria

Jọláolúwa Ayẹyẹ, known as Jola Ayeye or Jollz, is a Nigerian podcaster, screenwriter, and media personality. She co-hosts “I Said What I Said” with FK Abudu, one of Africa’s biggest podcasts, blending cultural commentary with social issues. A Durham University graduate (Politics and Philosophy), she served as the creative director at Salt & Truth production company in 2018, producing authentic African narratives. She also founded the Happy Noisemaker Book Club and has screenwriting credits on shows like “Far From Home.”

Nneka Adesanya (The Food Business Consultant)

Niche/Category	Food, Entrepreneurship
Social Media Handles	Instagram
Selar Store	The Food Business Consultant
Country of Origin	Nigeria

Nneka Adesanya is a Nigerian food business consultant helping entrepreneurs build structured, profitable food businesses. Through her platform, she provides resource materials, webinars, training, and practical tips specifically designed for Nigerian food business owners. Her expertise covers business planning, operations, marketing, and scaling strategies tailored to Africa’s food industry landscape.

Diary of a Kitchen Lover

Niche/Category	Food
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Nil
Country of Origin	Nigeria

Diary of a Kitchen Lover is a Nigerian food content creator celebrating African cuisine through recipes, cooking tutorials, and culinary storytelling. The platform shares traditional Nigerian dishes, modern interpretations, and practical cooking techniques that make African food accessible to home cooks globally.

Reagan Marfo (Raygan)

Niche/Category	Media/Lifestyle
Social Media Handles	Instagram | X (formerly Twitter) | YouTube
Selar Store	Nil
Country of Origin	Ghana

Reagan Marfo, known as Raygan, is a Ghanaian product designer and creative entrepreneur. Among others, his ventures include hosting the Unscripted with Raygan show, running Dsgn Junkies, Greyend Academy and Greyend Studio. Through his multiplatform presence, he helps to build a skilled workforce while contributing noticeably to the African design ecosystem.

Ovie Mike-Omerhi (Ovie The Stunner)

Niche/Category	Storytelling, Content Creation
Social Media Handles	Instagram | X (formerly Twitter) | TikTok
Selar Store	Nil
Country of Origin	Nigeria

Ovie Mike-Omerhi, known as Ovie The Stunner, is a Nigerian content creator known for relatable content that connects with his audience. Through social media, he shares everyday experiences and personal insights that resonate with young Nigerians navigating modern life, creating a space where followers feel genuinely connected.

Nmesoma Uchendu (Digital Nmesoma)

Niche/Category	Digital Marketing
Social Media Handles	Instagram | X (formerly Twitter) | TikTok
Selar Store	Nil
Country of Origin	Nigeria

Nmesoma Uchendu, known as Digital Nmesoma, is a Nigerian digital sales and marketing coach specializing in affiliate marketing. She teaches online income strategies, content creation, and sales techniques through engaging videos across her pages and courses. Active on X and Instagram, her actionable tips help beginners monetize digitally and build wealth online. 

Frank Ikemefune (Non-fungible Frank)

Niche/Category	Lifestyle/Motivation
Social Media Handles	Instagram | YouTube | TikTok
Selar Store	Frank Ikemefune
Country of Origin	Nigeria

Frank Ikemefune, known as Non-fungible Frank, is a Nigerian creative inspiring audiences through content and conversations that speak to personal development and growth. His work focuses on mindset shifts, personal evolution, and navigating life’s challenges with resilience. A 2x TedX speaker, he offers consultation services, providing guidance on personal branding and global positioning for the future.

Obonaje Daniel Reiborue (Kinz_smile)

Niche/Category	Photography
Social Media Handles	Instagram | X (formerly Twitter)
Selar Store	Kinz Smile
Country of Origin	Nigeria

Obonaje Daniel Reiborue, known as Kinz_smile, is a Nigerian photographer specializing in capturing authentic moments and visual storytelling. Through Kinz_smile Photography, he creates compelling imagery across portrait, event, and lifestyle photography. His work showcases Nigerian culture and everyday beauty through a creative lens. He offers photography services and educational content through his Selar platform, helping aspiring photographers develop their craft.

Kevin Chukwuebuka (Kevinthebrandoc)

Niche/Category	Graphics Design
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Brandoc
Country of Origin	Nigeria

Kevin Chukwuebuka, known as Kevinthebrandoc, is a Nigerian graphic designer and brand strategist specializing in visual identity, logo design, and branding for businesses and creators. He shares design tutorials, branding tips, and creative insights that help businesses establish compelling visual identities. His work spans digital and print design, helping African brands stand out with professional graphics and cohesive brand messaging that drives business growth and audience engagement.

Jacqueline Ansomah Yeboah (SheJackieSays)

Niche/Category	Lifestyle, Travel, Journalism
Social Media Handles	Instagram | X (formerly Twitter) | YouTube
Selar Store	Nil
Country of Origin	Ghana

Jacqueline Ansomah Yeboah, known as ShejackieSays, is a Ghanaian journalist and lifestyle content creator sitting at the intersection of traditional journalism and digital storytelling. She creates reports and social-first content that makes news accessible to young, digital audiences. Through her YouTube vlog and social platforms, she blends credibility with creativity, pushing public-interest journalism into spaces where Gen Z actually engages, making journalism more inclusive, human, and relatable.

Yetunde Omobolanle (Divayetty)

Niche/Category	Lifestyle
Social Media Handles	Instagram | X (formerly Twitter) | TikTok
Selar Store	Ogundiya Yetunde Omobolanle
Country of Origin	Nigeria

Yetunde Omobolanle, known as Divayetty, is a Nigerian content writer and writing coach known for her text-based posts that share uniquely personal yet deeply relatable experiences. Active on Instagram and X, she creates written content exploring everyday Nigerian life, personal growth, and authentic human experiences with vulnerability and honesty. Her natural storytelling through words makes readers feel understood, building a community around genuine, thought-provoking reflections that celebrate the complexity of modern Nigerian womanhood through powerful, relatable writing.

Simeon James (Chef Cimax)

Niche/Category	Food, Chef
Social Media Handles	Instagram | TikTok
Selar Store	Chef Cimax
Country of Origin	Nigeria

Simeon James, known as Chef Cimax, is a Nigerian private chef and culinary content creator. His TikTok presence and IG content make traditional dishes accessible while showcasing creative cooking techniques. With thorough explanations of common cooking mistakes and an audience-focused teaching style, he inspires home cooks to explore unique flavors while preserving culinary heritage.

Arike Samuel

Niche/Category	Fashion, Marketing
Social Media Handles	Instagram | X (formerly Twitter) | TikTok
Selar Store	Nil
Country of Origin	Nigeria

Arike Samuel is a Nigerian content creator, brand manager, and marketing strategist who describes herself as “the Bezalel of marketing.” She specializes in creating engaging content, particularly her series “Faces At…,” where she captures people, moments, and energy at different events. Her work blends event coverage with brand management, offering a unique perspective on Nigerian events and culture through dynamic visual content.

Engr. Achie (Blvck_av)

Niche/Category	Finance
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Nil
Country of Origin	Nigeria

Engr. Achie is a Nigerian entrepreneur and finance educator. She runs Blvck Fashion Room, Achie Herbals, and Shades by BFR while teaching financial freedom principles to her 107K Instagram followers. Her content focuses on wealth education, investment strategies, and helping Nigerians understand money management.

Balogun Blessing Tomiisin

Niche/Category	Emotional Wellness
Social Media Handles	Instagram | YouTube | TikTok
Selar Store	Tomiisin Balogun
Country of Origin	Nigeria

Tomiisin Balogun is a Nigerian emotional wellness coach and founder of JOY HQ, a platform dedicated to women’s emotional healing and transformation. She convenes the Healing Hangout for women dealing with trauma, loss, and dark seasons. Also an author of two books, “Purposeful Pain” and “Catharsis”, through programs and resources on Selar, she creates safe spaces where women find clarity, healing, and joy.

Ivy Mintah

Niche/Category	Lifestyle, Media
Social Media Handles	Instagram | X (formerly Twitter) | YouTube
Selar Store	Ivy Mintah
Country of Origin	Ghana

Ivy Mintah is a Ghanaian content creator who mixes a uniquely authentic style with simple yet smooth video production to create content that her audiences find both educational and engaging. She’s building Socials on Steroids but previously worked as Community Manager and Content Writer at Innova DDB Ghana. 

Sunmoluwa 

Niche/Category	Language Coaching, French Language
Social Media Handles	Instagram | YouTube
Selar Store	Nil
Country of Origin	Nigeria

Sunmoluwa is a French language coach and founder of French Arena, an EdTech platform teaching French to individuals globally. Certified in DELF and TEF with training from Institut Linguistique Adenet in Montpellier, she’s helped over 100 students pass French proficiency exams. 

Baking Business Clinic (Oluwapelumi Dolor)

Niche/Category	Baking, Sales and Marketing
Social Media Handles	Instagram
Selar Store	Bakingbusinessclinic
Country of Origin	Nigeria

Oluwapelumi Dolor runs Baking Business Clinic, a specialized coaching platform for cake business owners across Africa. For years, she’s offered niche programs focused specifically on sales and marketing strategies for bakers. Her courses and coaching have helped bakers in different countries increase revenue and build sustainable businesses, moving them from hobby baking to professional operations.

Bisola Tijani (Whiz Queen)

Niche/Category	Finance, Business, Travel
Social Media Handles	Instagram | YouTube | TikTok
Selar Store	Nil
Country of Origin	Nigeria

Bisola Tijani, known as Whiz Queen, is a Nigerian finance and travel content creator. Her work often blends financial literacy with travel inspiration, recently touring Asia.  She founded Sabi Enjoy, a travel brand, and hosts the “Sabi Cruise” podcast featuring honest conversations about money, travel, and soft life living. Her YouTube channel and social platforms share budgeting hacks, travel tips, and practical finance advice for Africans navigating life in the diaspora.

Umeh Chinonso (Framerstack)

Niche/Category	Web design
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Framerstack
Country of Origin	Nigeria

Umeh Chinonso, known as Framerstack, is a Nigerian web designer specializing in Framer website design and no-code development. Through his STORE on Selar, he creates and sells digital design resources including templates, UI kits, and website components. His content across YouTube, TikTok, and Instagram teaches modern web design principles, making professional website creation accessible without coding.

Frank iTom

Niche/Category	Content Creation & Lifestyle
Social Media Handles	Instagram | YouTube | TikTok
Selar Store	Frank iTom
Country of Origin	Nigeria

Frank Itom is a Nigerian creator, filmmaker, and creative director known for visually compelling storytelling, excellent transitions and edits. Through his YouTube channel and social platforms, he showcases creative projects and compelling narratives that blend cinematography and great editing direction to keep audiences engaged.

Wode Maya (Kobina Ackon)

Niche/Category	Content Creation & Travel
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Nil
Country of Origin	Ghana

Kobina Ackon, known as Wode Maya, is a Ghanaian YouTuber. With 1.9 million subscribers, he’s known for positive storytelling showcasing African countries, culture, and development. After studying Aeronautical Engineering in China, he began documenting African nations to counter negative stereotypes. He’s visited tens of African countries, creating content that celebrates the continent’s beauty, infrastructure, and innovation. Based in Ghana, he’s become one of Africa’s most influential travel and culture creators.

Ifedayo Agoro (Diary of a Naija Girl)

Niche/Category	Lifestyle
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Nil
Country of Origin	Nigeria

Ifedayo Agoro is the Nigerian creator behind “Diary of a Naija Girl,” documenting experiences as a Nigerian woman navigating life, career, and personal growth. Through vlogs, lifestyle content, and candid storytelling across Instagram, YouTube, and TikTok, she shares relatable perspectives on modern Nigerian womanhood. Her authentic approach has built a dedicated community drawn to her genuine portrayal of everyday realities.

Remi Forde-Hyde

Niche/Category	Fashion Design
Social Media Handles	Instagram | YouTube
Selar Store	Remi’s Fashion
Country of Origin	Nigeria

Remi Forde-Hyde is a Nigerian fashion designer, couturier, and founder of Remi’s Fashion, a bespoke fashion house. Through her YouTube channel “Remi’s Fashion,” she shares sewing tutorials, pattern-making techniques, and garment construction methods. Her content demystifies fashion design for aspiring designers and home sewers across Africa. She offers courses and resources through Selar, building a community of fashion enthusiasts.

Victoria Okpara (Productive_Vee)

Niche/Category	Marketing/Finance
Social Media Handles	Instagram | YouTube | TikTok
Selar Store	Vicky Betran
Country of Origin	Nigeria

Vicky Okpara is a growth strategist, creator and trader with over 100k followers on Instagram. Her content spans video production techniques, trading insights, and practical strategies for building engaged online audiences. Through courses available on Selar, she teaches creators how to produce professional content, manage social media and build a formidable portfolio.

Mama Ariella

Niche/Category	Tech
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Female and Male in Tech
Country of Origin	Nigeria

Mama Ariella is a Nigerian tech educator and founder of FAMIT (Female and Male in Tech), a community-driven platform focused on tech skills training and digital empowerment. Through her courses on Selar and social media presence, she creates educational content about technology, digital tools, and online income opportunities. 

Nancy Umeh

Niche/Category	Lifestyle
Social Media Handles	Instagram | YouTube | TikTok
Selar Store	Nancy Umeh
Country of Origin	Nigeria

Nancy Umeh is a Nigerian creator, registered nurse, and author. Through her YouTube channel and social platforms, she shares content about motherhood, intentional parenting, family management, and balancing multiple roles.

Maukeni Ribeiro (Keni Ribeiro)

Niche/Category	Branding
Social Media Handles	Instagram | YouTube | TikTok
Selar Store	Nil
Country of Origin	Ghana

Maukeni Ribeiro is a Ghanaian brand strategist, storyteller, and communications executive. She creates content about personal branding, visibility strategies, and creative entrepreneurship. With over a decade in marketing, she has driven award-winning campaigns (Pitcher Awards Silver/Bronze 2024; Brand of the Year 2022-2023), runs a blog, founded Project KCC for creative arts in schools, and publishes the LinkedIn newsletter, KReative. 

Balogun Victor (Teelens Visual)

Niche/Category	Photography and Visual Arts
Social Media Handles	Instagram | YouTube | TikTok
Selar Store	Teelens Visual
Country of Origin	Nigeria

Balogun Victor is a Nigerian photographer and visual artist behind Teelens Visual, specializing in portrait photography and visual storytelling. On his Instagram, he shares the results of his portrait photography projects and on YouTube, he shares behind-the-scenes content, and technical tips for aspiring photographers. His work captures Nigerian culture and everyday moments through compelling imagery, while his educational content on Selar makes professional photography techniques accessible.

Boluwatife Victoria Abiodun (Relationship Talks with Vikkie)

Niche/Category	Relationships, Marriage, Therapy
Social Media Handles	Instagram | YouTube
Selar Store	Books & Courses By Boluwatife Victoria Abiodun
Country of Origin	Nigeria

Boluwatife Victoria Abiodun, known as Vikkie, is a relationship and marriage therapist/counsellor, emotional wellness advocate, and host, RTWV (Relationship Talks with Vikkie). She hosts the “Relationship Talks with Vikkie” podcast and YouTube channel featuring conversations about love, heartbreak, healing, and God-centered relationships. Her programs address emotional trauma, Christian-based therapy, and building healthy relationships. She’s building an ecosystem including RTWV Academy for training on relationships and counselling, RTWV Connect for conferences, and RTWV Match for matchmaking.

Dr. Egemba Chinonso Fidelis (Aproko Doctor)

Niche/Category	Health and wellness
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Aproko Doctor Global
Country of Origin	Nigeria

Dr. Chinonso Egemba, known as Aproko Doctor, is a Nigerian medical doctor and public health educator making healthcare information accessible through social media. With millions of followers across platforms, he breaks down complex medical topics into digestible, entertaining content. His work spans preventive health, disease awareness, medical myths, and healthcare advocacy. Despite facing challenges, he continues championing health literacy across Africa through engaging, evidence-based content.

Oyin Amood (Lady Soteria)

Niche/Category	Religion, Faith-Based Lifestyle
Social Media Handles	Instagram | X (formerly Twitter) |  YouTube | TikTok
Selar Store	Oyin Amood
Country of Origin	Nigeria

Oyin Amood, known as Lady Soteria, is a Nigerian faith-based content creator, author, and religious educator. Author of “The Halal Baddie Guide,” her work addresses modern spirituality, and self expression for women in a way that doesn’t contradict the Islamic faith.

Olasunkanmi Olowu (Olasunkanmithecreator)

Niche/Category	Filmmaking
Social Media Handles	Instagram | YouTube
Selar Store	Nil
Country of Origin	Nigeria

Olasunkanmi Olowu is a Nigerian filmmaker, actor, and scriptwriter creating indigenous storytelling content. Through his YouTube channel, he produces Yoruba-language films, comedy sketches, and cultural narratives celebrating Nigerian heritage. His creative approach positions him within Nigeria’s growing indigenous content movement.

The Millennial Bestie (Reina Kimeu)

Niche/Category	Travel
Social Media Handles	Instagram | TikTok
Selar Store	Millennial Bestie
Country of Origin	Kenya

The Millennial Bestie is a Kenyan travel content creator discovering and showcasing hidden gems across Kenya and East Africa. Through TikTok and Instagram, she shares travel guides, accommodation reviews, event coverage, and travel hacks. Her content helps Kenyans gain confidence to travel solo or with friends. She monetizes her travel content through courses and guides available on Selar.

Paul Foh

Niche/Category	Real Estate
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Paul Foh
Country of Origin	Nigeria

Paul Foh is a Nigerian sales coach, TEDx speaker, and CEO of Sales Factory Africa, a sales training company. A Member of Forbes Coaches Council and author of seven books, he frequently teaches real estate sales while offering consultations for sales professionals in other fields.

Abdulmatin Jimoh (Imatinations)

Niche/Category	Photography
Social Media Handles	Instagram | X (formerly Twitter)
Selar Store	Nil
Country of Origin	Nigeria

Abdulmatin Jimoh, known as Imatinations, is a Nigerian photographer and visual artist specializing in portrait and lifestyle photography. Through his work, he captures compelling imagery that tells stories about Nigerian culture, identity, and everyday moments. In the past year, he has collaborated with noteworthy individuals, including Kayode Okikiolu from Channels TV, Uzo Njoku, Fisayo Fosudo, Fasanmi Afolabi, etc. His creative eye and technical skills position him among Nigeria’s emerging photography talents, creating visual content that celebrates African aesthetics and contemporary Nigerian life.

Atewo Laolu-Ogunniyi (SkukiPeeShaun)

Niche/Category	Relationships
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Atewo Laolu-Ogunniyi
Country of Origin	Nigeria

Atewo Laolu-Ogunniyi, known as SkukiPeeShaun, is a Nigerian relationship expert, podcaster, and media personality. On his YouTube channel “SkukiPeeshaun TV” and social platforms, he creates content about love, relationships, and modern dating dynamics. His direct, no-nonsense approach to relationship topics resonates with young Nigerians navigating romance and partnerships. He offers courses and consultation services through Selar, addressing common relationship challenges with practical advice.

Stephanie Obi

Niche/Category	Business Coaching
Social Media Handles	Instagram | X (formerly Twitter) | TikTok
Selar Store	Stephanie Obi
Country of Origin	Nigeria

Stephanie Obi is a Nigerian award-winning business coach, global speaker, and bestselling author, recognized as a pioneer in online course creation. Founder of “Knowledge is the New Gold”, she empowers experts to monetize knowledge via digital courses. She’s helped leaders like Ibukun Awosika and Tara Fela-Durotoye launch programs. With a practical, results-oriented approach, she’s built a reputation for transforming small businesses into sustainable, profitable ventures across Nigeria and beyond.

Dayo Pius

Niche/Category	Fitness
Social Media Handles	Instagram | YouTube | Tiktok
Selar Store	Dayo Pius
Country of Origin	Nigeria

Dayo Pius is a Nigerian fitness creator and health advocate promoting active lifestyles through accessible fitness content. Across Instagram and TikTok, she shares workout routines, fitness challenges, nutrition tips, and motivational content for women. Her energetic personality and practical approach make fitness feel achievable for everyday Nigerians.

Laurel Ayee

Niche/Category	Content creation
Social Media Handles	Instagram | TikTok
Selar Store	Nil
Country of Origin	Ghana

Laurel Ayee is a creator known for versatile, authentic content across lifestyle, wellness, and everyday experiences. Through TikTok and Instagram, she shares creative videos with strong editing skills and natural storytelling. Her content feels genuine and unscripted, resonating with audiences seeking relatable perspectives.

Dimma Umeh

Niche/Category	Beauty & Lifestyle
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	DIMMA UMEH
Country of Origin	Nigeria

Dimma Umeh is a Nigerian beauty, fashion, and lifestyle content creator with a significant following across platforms. Through her YouTube channel, Instagram, and TikTok, Dimma shares makeup tutorials, fashion inspiration, lifestyle vlogs, and beauty reviews. Her polished aesthetic and relatable personality have established her as a prominent voice in Nigeria’s beauty and fashion community. She offers products and services through her Selar store.

Roberts Yakubu

Niche/Category	Sales
Social Media Handles	Instagram | X (formerly Twitter)
Selar Store	Roberts Yakubu
Country of Origin	Nigeria

Roberts Yakubu is a Nigerian sales trainer and business strategist specializing in sales training and coaching. Through his programs available on Selar, he teaches sales techniques, client acquisition strategies, and business development skills. His practical approach focuses on equipping entrepreneurs and sales professionals with the tools needed to close deals and grow their businesses across various industries.

Mimi Ojieh

Niche/Category	Digital Marketing & Content Creation
Social Media Handles	Instagram | YouTube | TikTok
Selar Store	Mimi Ojieh
Country of Origin	Nigeria

Mimi Ojieh is a Nigerian digital marketing expert and content coach. Across her channels and Selar store, she teaches digital marketing strategies, content creation techniques, Facebook and Instagram ads, and offers consultations to help people earn online. She is the founder of The Cho Cho Cho Skills Hub and MO Studio.

Ifeoma Inya-Agha (Women in Crypto)

Niche/Category	Cryptocurrency
Social Media Handles	Instagram | X (formerly Twitter) | YouTube
Selar Store	Ifeoma Inya-Agha Augustina
Country of Origin	Nigeria

Ifeoma Inya-Agha is a Nigerian cryptocurrency educator and founder of Women in Crypto, a platform dedicated to closing the gender gap in blockchain and cryptocurrency. In her content, she demystifies crypto trading, blockchain technology, and digital assets for women. Her mission centers on empowering women with financial literacy and cryptocurrency knowledge in Africa’s emerging digital economy.

Ndukwe Happiness Chiemela (HCN FX Academy)

Niche/Category	Finance
Social Media Handles	Instagram | X (formerly Twitter) |  YouTube | TikTok
Selar Store	Happiness Chiemela Ndukwe
Country of Origin	Nigeria

Ndukwe Happiness Chiemela is a Nigerian forex trader and founder of HCN FX Academy. She teaches foreign exchange trading, technical analysis, and risk management strategies. Her educational approach focuses on equipping Africans with practical forex trading skills for financial independence through the global currency markets.

Angella Summer Namubiru

Niche/Category	Lifestyle & beauty
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | Tiktok
Selar Store	Nil
Country of Origin	Uganda

Angella Summer Namubiru is a Ugandan TikTok star and content creator famous for her authentic videos showcasing rural life, nature, and everyday experiences in Africa. She proudly celebrates dark skin and Ugandan culture across social platforms. As director and co-founder of Bla.care, a non-profit organization, she leads efforts to support underprivileged children and women through access to clean water, education materials, and awareness on issues like skin bleaching and self-love.

Wakawaka Doctor

Niche/Category	Travel & Migration
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Wakawaka Doctor
Country of Origin	Nigeria

Wakawaka Doctor is a Nigerian travel and migration content creator providing practical guidance on international travel and relocation. He shares visa application tutorials, migration processes, travel tips, and documentation guidance. With travelling and migration being such a major hurdle for many to cross, his content demystifies the complexities of international travel, making global mobility more accessible for Nigerians seeking opportunities abroad.

Clara Joseph (Clara Friday)

Niche/Category	Travel & Migration
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Clara Joseph
Country of Origin	Nigeria

Clara Friday is a Nigerian recruitment and career coach who also specializes in immigration and relocation services. With nearly 90,000 Instagram followers, she has helped hundreds of people relocate internationally. an award-winning CV and resume expert who has helped over 8,000 people relocate internationally. Through her platform, she provides informative guides on securing jobs with visa sponsorship. Her courses on Selar offer practical guidance on documentation, job applications, and immigration processes.

Tolu Falode

Niche/Category	Relationships, Christian Dating
Social Media Handles	Instagram
Selar Store	Tolu Falode
Country of Origin	Nigeria

Toluwalase Falode is a Nigerian Christian dating coach and relationship counselor. She hosts the podcast “Dating Done God’s Way with Tolu Falode” and specializes in helping single Christian women navigate dating with a faith-based approach. Featured in BellaNaija and Genevieve Magazine, she offers one-on-one coaching, teaches practical dating strategies aligned with Christian values, and provides counseling on relationships, commitment, and marriage preparation.

Umrah Murungi

Niche/Category	Lifestyle, interior design, skin care
Social Media Handles	Instagram | YouTube | Tiktok
Selar Store	Nil
Country of Origin	Uganda

Umrah Murungi is a Ugandan lifestyle content creator specializing in interior design and skincare. Through YouTube and TikTok, she shares home decor inspiration, design tips, and beauty routines tailored for African audiences. Her content blends aesthetic sensibility with practical advice, making interior design and self-care an achievable goal. She’s carved a niche showcasing how to create beautiful spaces and maintain healthy skin in the Ugandan context.

Precious Flourish Ifeanyichukwu (Coach Presh)

Niche/Category	Mentorship, Coaching
Social Media Handles	Instagram | X (formerly Twitter) |  YouTube
Selar Store	Precious Flourish Ifeanyichukwu
Country of Origin	Nigeria

Precious Flourish Ifeanyichukwu, known as Coach Presh, is a Nigerian mentorship coach specializing in teenage girls’ development. She’s the founder of Global Girls Coach, a platform dedicated to empowering young girls through mentorship, personal development, and life skills training.

Tricia Biz

Niche/Category	Business & Entrepreneurship
Social Media Handles	Instagram| YouTube
Selar Store	Tricia Biz
Country of Origin	Nigeria

Tricia Biz is a Nigerian business strategist and entrepreneurship coach. She provides business guidance, entrepreneurial strategies, and practical advice for starting and scaling businesses. Her content focuses on business development, strategic planning, and equipping entrepreneurs with the knowledge and tools needed to succeed in Nigeria’s business landscape.

Precious Ubani

Niche/Category	Contention Creation
Social Media Handles	Instagram | TikTok
Selar Store	Precious Ubani
Country of Origin	Nigeria

Precious Ubani is a Nigerian content creator specializing in online income generation and digital entrepreneurship. Her content generally revolves around building income streams online, maximizing digital opportunities, and leveraging social media for business.

Peter Mwasa

Niche/Category	Fashion & Entrepreneurship
Social Media Handles	Instagram
Selar Store	Nil
Country of Origin	Zambia

Peter Mwasa is a Zambian fashion entrepreneur known for his distinctive style and entrepreneurial ventures. Through his Instagram presence, he showcases African fashion, personal style, and entrepreneurial journey. His content celebrates African fashion excellence while inspiring young Africans to pursue creative and business ventures with confidence and authenticity.

Dotun Arifalo (Evolve 360)

Niche/Category	Lifestyle/Motivation
Social Media Handles	Instagram
Selar Store	Evolve 360 Degrees
Country of Origin	Nigeria

Dotun Arifalo is a Nigerian motivational speaker and personal development coach behind Evolve 360. Through her platform, Evolve Resources on Selar, she offers coaching programs, bootcamps, monthly events and resources focused on personal transformation, goal achievement, and mindset shifts. Her work centers on helping individuals evolve into better versions of themselves through structured personal development strategies.

Ojehonmon (Ojayy)

Niche/Category	Lifestyle
Social Media Handles	Instagram | Tiktok
Selar Store	Nil
Country of Origin	Nigeria

Ojehonmon, known as Ojayy, is a Nigerian lifestyle content creator focusing on adventure, storytelling, and fitness. His personal experiences and adventures make for excellent and authentic narratives about navigating life in Nigeria.

Dr. Samuel Ekundayo

Niche/Category	Mentorship/Coaching, Self-Discovery
Social Media Handles	Instagram | YouTube | TikTok
Selar Store	Samuel Ekundayo
Country of Origin	Nigeria

Dr. Samuel Ekundayo is a Nigerian author, speaker, and relationship coach specializing in purpose-driven living and marriage counseling. Through his YouTube channel “Purpose Driven Marriage,” TikTok, and Instagram, he creates content about discovering purpose, building strong marriages, and intentional living. His courses and resources on Selar address relationship dynamics, personal fulfillment, and spiritual growth through a faith-based lens.

Shona Prince (Takura Shonhai)

Niche/Category	Music
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | TikTok
Selar Store	Nil
Country of Origin	Zimbabwe

Takura Shonhai, known as Shona Prince, is a Zimbabwean singer, musician, and content creator. Through YouTube, Instagram, and TikTok, he shares original music, covers, and musical content celebrating African sounds. His work blends contemporary and traditional influences, showcasing Zimbabwean musical heritage while creating fresh, engaging content that resonates with audiences across Africa and the diaspora.

Michelina Chindiya (Miss Chindiya)

Niche/Category	Fitness
Social Media Handles	Instagram
Selar Store	Nil
Country of Origin	Zimbabwe

Michelina Chindiya is an ACE-certified personal trainer and mother dedicated to empowering young girls and women through fitness and self-love. Drawing from her own weight loss journey and pregnancy experience, she helps clients become their own “body goals” with efficient, healthy methods. Specializing in helping women feel strong during pregnancy and stronger postpartum, she takes a hands-on, goal-oriented approach to drive lasting change while addressing everyday challenges. Outside of pre and post-partum fitness training, she holds a BSc in Banking & Finance from University of Essex and worked as a private wealth management specialist at Carrick Wealth, specializing in offshore wealth solutions for high-net-worth individuals.

Kemi Adetiba

Niche/Category	Filmmaking
Social Media Handles	Instagram | X (formerly Twitter) | YouTube
Selar Store	Nil
Country of Origin	Nigeria

Kemi Adetiba is a celebrated Nigerian filmmaker, director, and creative visionary. She directed blockbuster films including “The Wedding Party” (highest-grossing Nigerian film at the time), “King of Boys,” and “King of Boys: The Return of the King.” In 2025, her excellent Netflix crime thriller series “To Kill a Monkey”, a gripping exploration of cybercrime, moral compromise, and survival, further showcased her mastery. A former music video director for top Nigerian artists, she’s known for powerful storytelling on politics, power, and society, redefining Nollywood’s commercial and artistic possibilities.

Nthabiseng Petlane

Niche/Category	Beauty
Social Media Handles	Instagram | YouTube | TikTok
Selar Store	Nil
Country of Origin	South Africa

Nthabiseng Petlane is a South African beauty content creator specializing in hairstyling tutorials and beauty tips. She frequently shares styling techniques, hair care routines, and beauty inspiration tailored for African hair textures. Her content empowers regular folk to try out professional hairstyling and master their own hair care while experimenting with different styles.

Tosin Samuel (TSpices Kitchen)

Niche/Category	Food
Social Media Handles	Instagram | X (formerly Twitter) | YouTube | Tiktok
Selar Store	Tspices Kitchen
Country of Origin	Nigeria

Tosin Samuel, known as TSpices Kitchen, is a Nigerian chef and food content creator specializing in Nigerian and African cuisine. Through YouTube, Instagram, and TikTok, she shares recipes, cooking tutorials, and culinary tips that make traditional dishes accessible. Her engaging teaching style and clear instructions have built her a dedicated following of food enthusiasts. She offers cookbooks and courses through Selar, preserving culinary heritage while innovating with modern techniques.

Maqeeza

Niche/Category	Comedy
Social Media Handles	Instagram | YouTube | TikTok
Selar Store	Nil
Country of Origin	Cameroon

Maqeeza is a Cameroonian comedian creating humorous content across YouTube and TikTok. Through skits and comedic commentary, he entertains audiences with relatable humor rooted in everyday Cameroonian and African experiences. His comedic style resonates with audiences across francophone and anglophone Africa.

Bongadou

Niche/Category	Entertainment
Social Media Handles	Instagram | YouTube | TikTok
Selar Store	Nil
Country of Origin	Cameroon

Bongadou is a Cameroonian dance and music content creator showcasing African dance styles and musical performances. He shares energetic dance videos and musical content celebrating Cameroonian and African culture. His vibrant performances highlight the richness of Central African artistic expression.